Citizen Watch | The CITIZEN
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The CITIZEN, Citizen Watch’s flagship brand. A symbol of the brand, the eagle mark is engraved on every product. It is not a symbol of authority but rather one that respresents the pursuit of the next ideal. We created communications based on the idea of people living in harmony with eagles. Starting first in Japan, this is being rolled out globally to Europe and Asia.
| Client | Citizen Watch Co., Ltd. |
|---|---|
| Creative Director | Korekata Norimitsu |
| Art Director | Hashida Hikaru |
| Designer | Hashida Hikaru |
| Copywriter & Planner | Norimitsu Korekata |
| Photographer | Nakagawa Naomi＊ |
| Image Editor | Nakagawa Naomi＊、Suzuki Takashi |
| Movie Director | Tajima Tao＊、WOW＊ |
| Web Director | Higashi Mio＊ |
| Web Designer | Miyazaki Natsuko |
| Producer | Soga Sayaka |
2021
＊：Non-NDC staff
