Tsutaya Electrics
VI/Experience
Tsutaya Electrics is a unique type of appliance shop unlike any which came before it. Here, visitors can read a book, have a cup of coffee, and enjoy a pleasant space while shopping for PCs, televisions, or kitchen appliances. The design for the logo and signs uses the relaxed feel of Daikanyama Tsutaya Books, while expressing the approach of CCC to creating a new type of appliance shop.
Client | Culture Convenience Club Co., Ltd. |
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Creative Director | Hara Kenya |
Art Director | Hara Kenya |
Designer | Hara Kenya, Kawanami Hiroaki, Sasaki Naoko |
Photographer | Sekiguch Takashi* |
2015
*:Non-NDC staff