Nihon University Brand Site
Portraying the Bonds Between Individuals
Nihon University traces its roots to Nihon Law School, founded in 1889, and adopted its current name in 1903. Guided by the educational philosophy of “independent creativity” across all sixteen faculties, the university is known as one of Japan’s leading comprehensive institutions—one that respects each student’s individuality while fostering a shared sense of unity through its scale.
Honoring the history and values Nihon University has cultivated over the years, we created the brand site “MIND of NIHON UNIVERSITY” to communicate a new vision of the university rooted in that legacy.
Our concept, “Respecting Each Individual, Becoming One,” captures each student’s potential and energy through colorful, dynamic trails of movement that trace their connections to one another. The design evokes the synergy and vitality shared across all sixteen faculties, bringing Nihon University’s distinctive character into view.
Web / App
Credit
- Creative Direction
- Art Direction
- Design
- Copywriting
- Web Direction
- Web Design
- Motion Design
- Web Development
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- Tsukasa Tohkura *
- Produce
* Non-NDC staff