Nippon Design Center

Daihatsu e-SNEAKER

A New Stride for Japan’s Adults

Daihatsu Motor Co., Ltd., guided by its philosophy of staying close to customers and enriching daily life, is the automaker responsible for small vehicles within the Toyota Group. 

Developed by Daihatsu, the e-SNEAKER is a single-rider electric mobility device built to travel within pedestrian spaces. Moving along sidewalks at up to six kilometers per hour and requiring no license, it offers a new way to get around—one that’s open to almost anyone. 

For the website, we shaped the experience around the rhythm of a single day, letting visitors relive the new sense of mobility the e-SNEAKER brings. The movie and web catalog capture everyday moments to clearly showcase its features and comfort. Together, they form one continuous narrative—of a world where everyone can move with ease. 

Client :
  • Daihatsu Motor Co., Ltd.
Year :
  • 2025
Industry :

Movie

Editing

Credit

Art Direction
Art Direction (Graphic)
Copywriting
Web Design
  • Nagisa Kubo (PANORAMA) *
  • Rei Fujii (PANORAMA) *
Web Direction
Technical Direction
Web Development
  • Yusuke Okui (PANORAMA) *
  • Noakazu Shimabukuro (PANORAMA) *
  • Satoshi Teraoka (PANORAMA) *
  • Naoto Tanaka
Photography
Image Editing
Movie Direction
  • Makoto Kubota *
Produce (Graphic)
Produce (Movie)
Produce (Web)

* Non-NDC staff

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