Rootf Datum, Inc. Rootf Datum, Inc.

This logotype is for a firm that provides new financial consulting services that make effective use of artificial intelligence. Created in the image of formulas and moving graphs, the design conveys a sense of anticipation for the potential of these completely new financial services.

1. Communication tools Branding

A logotype with unfamiliar formulas feels fresh and exciting, represented crisply in a single color-black. Phonetics for the company name are added to make the logotype easily readable.
AD: Kenya Hara
D: Kenya Hara, Tomoko Nishi
Cl: Rootf Datum, Inc.