La Seine Musicale

La Seine Musicale is a music and performing arts center designed by architect Shigeru Ban and constructed on Île Seguin, an island on the Seine River in the suburbs of Paris, France. The structure has one level below ground and nine above, and a total of 36,500 m2 of floor space, featuring a modular concert hall able to accommodate up to 6,000 and a classical music auditorium with seating capacity for 1,150, as well as attached facilities, including a music school, a restaurant, and an outdoor garden. NDC was in charge of designing a sign system that would guide large numbers of visitors to their destinations without confusion.

1. Logo hinting at form VI System

The logotype stretches La Seine Musicale's initials- L, S, and M-horizontally to hint at the distinctive form of the architecture.

2. Floating signage Sign System

The signage consists of characters and arrows that appear to float in midair. To enhance visibility on the monotone structure, white cut-out letters are mounted on the gray concrete or on black panels. At points where direction is most needed, pole signage directs visitors with arrows pointing in a multitude of different directions, somewhat like a Thousand-armed Kannon.
VI System, Sign System
AD: Kenya Hara
D: Kenya Hara, Kaoru Matsuno, Hiroaki Kawanami, Sebastian Fehr,
Akane Sakai
Pr: Yoshifumi Nabeta