Tokyo Electric Power Company
1959~
![](https://www.ndc.co.jp/assets/uploads/2017/04/tepco-ci-1987_1959_01.jpg)
![](https://www.ndc.co.jp/assets/uploads/2017/04/tepco-ci-1987_1959_02.jpg)
![](https://www.ndc.co.jp/assets/uploads/2017/04/tepco-ci-1987_1959_03.jpg)
Based on the idea that people appreciate electricity when a happy family is gathered together in a bright home,
NDC created a simple, soft, round logo. Made up of six circles, the abstract symbol has a familiar,
almost anime look to it, evoking the warmth of electricity and the warmth of the home.
Client | Tokyo Electric Power Company |
---|---|
Art Director | Nagai Kazumasa |
Designer | Nagai Kazumasa |
Producer | Kobayashi Toyoki |
1987