Osaka Metro

VI/Experience

VI planning for Osaka Metro, the formerly municipal system launched as a private subway system. The logo reflects the brand concept “Change to Run. Run and Change.” which is also Osaka Metro’s corporate slogan. The dynamic spiral form (moving M) contains the O from Osaka and M from Metro, and represents the energetic city of Osaka and the dynamism to continue running.

Client

Osaka Metro Co., Ltd.

Creative Director

Irobe Yoshiaki

Art Director

Irobe Yoshiaki

Designer

Matsuda Sayoko,Goto Takehito(Motion Logo)

Photographer

Okaniwa Riko

CDR

Kawahara Ryoko

Copywrighter

Sawai Keiichi

Producer

Hayasaka Yasuko,Hoshinoya Akira

Agent

Kansai Branch, Jeki

2018