MUJI Down Jacket Promotion
Advertising
NDC produced promotional visuals for MUJI’s down jacket.
Down is a natural source of warmth seen in waterfowl that is needed in order to live on water in cold habitats.
Returning to the source of this warmth, these posters were designed to show warm light radiating from the jacket in a natural setting.
| Client | Ryohin Keikaku Co., Ltd. |
|---|---|
| Art Director | Hara Kenya |
| Designer | Kanda Saiko |
| Photographer | Sekiguchi Naoshi＊ |
| Copywriter | Nagase Kyoko |
| Producer | Sone Yoshie |
2018
＊：Non-NDC staff
