Mori Building

VI/Experience

The Mori Building logo mark uses the Mori Building “M” to express the view when looking upwards at a high-rise city, and symbolizes the company’s ideal of creating a “vertical garden city”. The Mori Building font was designed to produce excellent visibility that maintains a sharp appearance even at a distance or at night, and to function as the key to the Mori Building identity for both new and old buildings.
https://www.ndc.co.jp/works/moribuilding/

Client

Mori Building Co., Ltd.

Creative Director

Hara Kenya

Art Director

Hara Kenya

Designer

Hara Kenya, Inoue Yukie, Shimoda Rie, Uematsu Akiko, Daikoku Daigo, Nakamura Shinpei, Minamidate Takao, Maejima Junya

Photographer

Nakatogawa Shimei

2010

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