Digital Agency Design Assets

Tourism/Social

The Daikoku Design Institute was responsible for creating design assets in order to help realize the Digital Agency’s mission Human-friendly digitalization: No one left behind. The blue gradation, an expression of the Digital Agency’s identity, can be deployed consistently across media. A template was also designed to allow anyone to communicate information in any easy-to-understand manner.

Client

Digital Agency

Art Director

Daikoku Daigo

Designer

Tsurube Kosuke

Copywriter

Korekata Norimitsu

Producer

Takaishi Kenji

2023

Graphics

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The Daikoku Design Institute created icons and illustrations for technical procedures that are difficult to understand and to improve the quality of communication throughout the agency. Two types of icons were created—system icons and service icons—according to the roles they play. The illustrations visually express administrative service procedures and are designed to be versatile so they can be used in a variety of situations.

Client

Digital Agency

Art Director

Daikoku Daigo

Designer

Tsurube Kosuke, Nakamura Madoka, Kodama Atsushi

Copywriter

Korekata Norimitsu

Producer

Takaishi Kenji

Research and Analysis

Fukuda Motosuke(Takram New York)*, Kaneda Kenta(withly)*

2023

*:Non-NDC staff

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