CAFÉLATORY
Package
![](https://www.ndc.co.jp/assets/uploads/2017/04/agf-cafelatory-2016_package_01.jpg)
![](https://www.ndc.co.jp/assets/uploads/2017/04/agf-cafelatory-2016_package_02.jpg)
![](https://www.ndc.co.jp/assets/uploads/2017/04/agf-cafelatory-2016_package_03.jpg)
![](https://www.ndc.co.jp/assets/uploads/2017/04/agf-cafelatory-2016_package_04.jpg)
![](https://www.ndc.co.jp/assets/uploads/2017/04/agf-cafelatory-2016_package_05.jpg)
![](https://www.ndc.co.jp/assets/uploads/2017/04/agf-cafelatory-2016_package_06.jpg)
![](https://www.ndc.co.jp/assets/uploads/2017/04/agf-cafelatory-2016_package_07.jpg)
![](https://www.ndc.co.jp/assets/uploads/2017/04/agf-cafelatory-2016_package_08.jpg)
![](https://www.ndc.co.jp/assets/uploads/2017/04/agf-cafelatory-2016_package_09.jpg)
![](https://www.ndc.co.jp/assets/uploads/2017/04/agf-cafelatory-2016_package_10.jpg)
This is a new product package for a premium line of stick coffee.
By utilizing the world view of chocolate as the theme, it presents the rich feel and elegance of a latté.
The key visuals were designed to present the product clearly, with the sizzle of a direct overhead perspective that suggests the expansiveness of the flavor.
Client | Ajinomoto General Foods,Inc. |
---|---|
Creative Director | Hara Kenya |
Art Director | Hara Kenya |
Designer | Uehara Yumi |
Photographer | Sekiguchi Takashi* |
2016
*:Non-NDC staff