Nippon Design Center

Museum of Contemporary Art Tokyo

Making Art Museums a Part of Everyday Life

The Museum of Contemporary Art Tokyo has been embraced not only as a venue for art exhibitions, but as a place for creation, experience, and learning. With its reopening after renovation, the museum aimed to create an open space where more people can visit with ease.

While some people find art museums intimidating, the renovation emphasized functionality as a place that everyone—from children to seniors—could incorporate into their daily lives. Another challenge was creating natural pedestrian flow from the adjacent park.

To clarify access from the city and park, we designed a sign system using sequential posters as visual guides. From the exterior grounds to exhibition entrances, we placed signs with a soft material presence—scaffolding pipes, wooden boards, mesh panels, and cork—with intentionally imperfect finishes, transforming the space into one that feels approachable and inviting.

Client :
  • Museum of Contemporary Art Tokyo
Year :
  • 2019
Industry :

Signage

Signage design for the grand re-opening of the Museum of Contemporary Art Tokyo following renovations. The goal was to create a friendly, accessible museum that visitors of all ages can use more casually. Signage to guide visitors visually, such as pictograms and posters, are installed from the exterior to the entrance of the exhibition halls to make access from the surrounding neighborhoods and parks clear.

Graphics

Graphics for a brochure outlining the museum and the commemorative exhibit at the grand re-opening of the Museum of Contemporary Art Tokyo. The graphics aim to capture the bright and friendly feel of the re-opened museum and the sunlight found in March in Japan.

Credit

Art Direction
Design
Produce
Architect
  • Schemata Architects *

* Non-NDC staff

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