Cëvol

Cëvol is a Chinese jewelry brand that stands apart from traditional jewelry brands by using lab-grown diamonds, which are said to be conflict-free and have less environmental impact.

Through VI and package design, we expressed the brand's desire for many women to display their confidence and love for their lives through large diamonds and fashionably designed jewelry.

We created a VI that incorporates the element symbol "C" for diamond, conveying the pure brilliance of lab-grown diamonds and their dazzling quality that brings power to life. The package design boldly cuts into a standard cube, expressing the will of this new diamond brand to break with tradition.