NHK BS Premium Nippon Judan Kokoro Tabi 2018

Advertising

We produced advertisement posters and tools for the NHK BS Premium program Nippon Judan Kokoro Tabi, in which the actor Shohei Hino travels around Japan on a bicycle. We created four versions featuring vibrant six-color prints in reference to the seasons. The flyer can be folded and used as a envelope, allowing letters to be sent from travel destinations.

Client

Japan Broadcasting Corporation

Creative Director

Hirata Natsuki

Art Director

Hashida Hikaru

Designer

Hashida Hikaru

Copywriter

Katayama Shoko,Asai Karen

Producer

Hoshinoya Akira

2018