National Parks of Japan VI

VI/Experience

A branding project to increase the brand value of the National Parks of Japan—34 of which dot the country—and educate the public on their diversity and appeals.
The logo represents a unique Japanese landscape, the misty moment the sun rises.
The ribbon shape of the logo was designed to make it look as though a scenic spot was awarded a ribbon when placed on a photo or sign.

Client

Ministry of the Environment Government of Japan,HAKUHODO Inc.

Art Director

Irobe Yoshiaki

Designer

Yamaguchi Moeko

Producer

Hayasaka Yasuo,Shirato Makoto

2017