Muji Christmas campaign

1959〜

NDC handled production of Muji’s 2009 global, cross-media Christmas campaign, including video, web, posters, catalogs and point of purchase media. Bird’s-eye images were taken of roughly 100 people forming the shape of pictures and letters. The beauty of the organic movement of people symbolizes the fun and warmth of Christmas.

Client

Ryohin Keikaku

Creative Director

Hara Kenya

Art Director

Daikoku Daigo

Designer

Daikoku Daigo

Photographer

Ito Akihiro

2009

*:Non-NDC staff