MIKIMOTO VI

VI/Experience

We worked on the visual identity for MIKIMOTO, a leading Japanese jeweler.We designed the logo to imbue it with a roman dignity while also giving it modern and clear sensibilities. Setting the brand color as a shade of white representing potential and opportunity, we expressed these ideas through this transformational color.

Client

K.MIKIMOTO & CO., LTD.

Art Director

Hara Kenya

Designer

Hara Kenya,Matsuno Kaoru,Mima Eiji,Sato Hiroyuki,Tomon Mika

Producer

Hayasaka Yasuo,Nishino Takuro,Hoshinoya Akira

2017