Kodansha

VI/Experience

NDC produced the logotype that is the official face of this publishing company that has a history of more than 100 years. The English logotype balances originality with high readability like the text of a book, while the Japanese logotype is characterized by a unique styling at the end of each brush stroke. This VI embodies the sincere approach of the company and also functions in international business settings.

Client

Kodansha Ltd.

Art Director

Hara Kenya

Designer

Uematsu Akiko

2011