Camry Catalog

Catalog/Editing

This is the catalog for the new-model Toyota Camry. Based on the concept of “a car that feels good to the sixth sense”,
it expresses a sensory experience that cannot be described in numbers. It approaches the car not as a simple product
but rather as an experience, The catalog is a photographic expression that reproduces the love-at-first-sight feeling
when you saw that special person walking down the street.

Client

Toyota Motor Corporation

Art Director

Ito Keisuke

Designer

Ito Keisuke

Copywriter

Nakamura Akinori

Photographer

Yanagi Shinobu, Katano Motoaki, Iwasaki Kei

Image Editor

Fukaya Sei, Suzuki Hiroyuki, Tanaka Hideo, Takahashi Shuichi

CGI

Yamaguchi Takeshi, Minabe Jiro, Tai Kiichi, Fujita Kenichi

Producer

Kawashima Satoshi

2017